Richard Weisgrau, "The Real Business of Photography"
Allw.rth Press | 2004 | ISBN: 1581153503 | 256 pages | PDF | 2.5 MB
This honest, tell-all guide is written by one of the best-known players of the media photography business. Drawing from decades of experience as a working photographer and industry leader, the author defies popular business myths and trend-driven behavior by providing a fresh, common-sense approach to running a photography business. The essentials of running a photography business are covered-from setting a strategic vision to managing finances.
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